gk2gk: Assisting Geeky Singles Find a Leia for their Han Solo — And Vice Versa

The brief type: With shows like “the top Bang principle” and video games like wow growing in appeal almost every time, it’s really no longer an insult to contact somebody a technical. In fact, most people these days would go as a compliment. Which is particularly so from the people at gk2gk.com, a dating site that encourages singles to embrace their inner nerd, nerd, or dork and assists them get a hold of their own perfect match — because every Han Solo demands their Leia (and the other way around).


I was 12 years of age as I 1st read “Harry Potter while the Sorcerer’s rock,” and that I got thus into it that I completed the book in under on a daily basis.

My personal love for the story in regards to the kid Exactly who Lived provides merely expanded much deeper because the years went by. From the wishing in line with my sis at Barnes and Noble for all the launch of “Goblet of flames” and going to the midnight detailing of “Order from the Phoenix.” I have a lightning bolt tattoo and a Harry Potter playlist on Spotify. I go to Harry Potter sunday at common Studios every January (proudly using my Slytherin colors!) watching the marathons every time they’re on TV.

Like an incredible number of other people, we spent my youth with Harry, Ron, and Hermione, in addition to their quest features affected living in plenty techniques. Whether it’s Harry Potter or other publication, motion picture, or gaming, getting passionate about a concern typically shapes whom people are, just who they truly are friends with, as well as who they tender date app — with no any realizes that above gk2gk.com.

Founded in 2004, gk2gk could be the initial dating site for unmarried geeks, dorks, and nerds (no matter if they’re into Superstar Wars, Anime, or Cosplay) to track down like-minded men and women for relationship, a romantic date, a connection, and/or marriage.

In order to get a look in to the enjoyable, special arena of gk2gk additionally the just as geeky individuals behind the site, we hit out over Senior Internet Manager Erica Roth, just who provided everything with our company.

“Mingle” & Additional involved Features inspire Singles to open up Up

The gk2gk sign-up is a common one: it only takes 2 minutes to generate a profile with fundamental info just like your get older, sex, appearance, and ideal date. However, gk2gk requires it a step more by inquiring users to categorize by themselves as a “music lover,” “stylish,” “artistic,” or several other geeky yet caring terms.

There is also a section inside profile for responding to a lot more concerns like “Any time you could do lunch with anybody, who does it be and exactly why?” “what is your chosen game?” or creating a question of your own, which are utilized in the matching process. You are in addition motivated to add keyword phrases inside profile for much better matching (age.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The target is to customize them just as much as you’ll be able to.

Just what gk2gk also excels at is the entertaining attributes for example Mingle, a merry-go-round of matches that asks “Is it possible you continue a date with him/her?” state no and you are found another profile. State certainly and you’re offered more info concerning person might deliver all of them a remedy to one of the questions to get at understand each other even more.

Through this unique program, gk2gk has the capacity to study on the users’ on-site habits and create fun, offline-like interactions that ultimately trigger much better contacts.

“The interactive features on the internet site truly help you to open up,” Erica stated.

The motivation Behind gk2gk — Geeks Helping Some other Geeks

Spencer Koppel got the concept for a geek-specific dating website in 2004 after going right through a separation and divorce. Newly unmarried and a self-proclaimed nerd, Spencer ended up being frustrated with the lack choices for men and women like him who were into personal computers, crossword puzzles, comical books, and similar passions — and exactly who don’t placed focus on look and social standing.

“Looks aren’t essential in regards to who i’d be thinking about,” Spencer told ChicagoReader.com. “It is even more, will we have usual passions? Do we read the same style of publications?”

He expressed their frustrations to their daughter, Laina, exactly who advised he just take matters into their own hands, so the guy did and launched gk2gk immediately after.

In 2015, Spencer passed the gk2gk baton onto Avalanche LLC, a business enterprise that develops and markets successful websites like his (their first launch being Date.com in 1997 on valentine’s). Avalanche now has over 20 popular and niche sites inside the online dating business, with a combined 5 million+ subscribed users (2 million on gk2gk only) much more than 100 countries and 100,000 brand new singles signing up for on a monthly basis.

“We like being in the really love company,” their unique motto states.

Behind the impressive numbers is actually a team that’s just as geeky since men and women they help. Whenever they’re perhaps not undertaking things such as attending Comi-Con together, they truly are enjoying their unique specific geeky interests — for example Chief Executive Officer Meir Stralhberg watches “celebrity Trek,” CFO Peder Sahlin methods photography and knows the worth of a good Hawaiian shirt, and Director of advertising Carlos Ealdama collects vintage sneakers.

“I am, in particular, a movie buff,” Erica added.

Last Thoughts

gk2gk provides changed the web based dating world for geeks, so that as an other nerd, I really respect that. a technical is actually a person who is excited about some thing — whether it is men playing WoW, a woman obsessing over Harry Potter, or a team of folks reveling within their discussed interest. All of us simply want to satisfy someone special whom becomes us, and gk2gk is streamlining that procedure.

“‘Geek’ is actually a pretty wide phase, therefore it can indicate different sorts of people, whether they’re tech savvy or thinking about science-fiction or online video gaming or comics. Despite the reality gk2gk is a niche dating internet site, absolutely a diverse selection solutions within that niche,” Erica said.

Where same vein, Erica included that the purpose for gk2gk is carry on achieving a more impressive, more varied market, especially in regards to bringing in more ladies.

“we actually would like to get even more girls inside program therefore it is a straight playing area and individuals have actually a much better user experience,” she mentioned.

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